My business plan is to innovate on the Publix hiring process, primarily in Gainesville, which is a college town. My prototypical customer is a college student, living off of grants and loans. My customer works hard and time manages well, but needs a good job that will work with his schedule. My customer played sports in high school and was a bright young student. My customer would drive an average car that he payed for himself, nothing too flashy just enough to get him from A to B, a 2003 Gold Hyundai Elantra. My customer only has time to catch up on Netflix shows from time to time like Breaking Bad and 13 Reasons Why, not very up to date on television. My customer will not have children, he is a college student trying to make ends meet during his time in undergrad. My customer is 20 but feels 30 with the amount of work he puts in, he needs a job and has applied to Publix before and never received a call back. All he needs is a job that fits his schedule, he maintains schoolwork, extra curricular activities and is starting an engineering internship in the summer.
What do I have in common with my avatar?
I see my avatar as a close representation of me, a hardworking person that funds his own life and needs to sustain, all while trying to have fun and meet new people. I built my avatar to be a close representation of me because I understand the college struggle and my business plan is a product of my experiences with trying to find part time work.

https://mybluerobot.com/avatar-checkout/?avatar=5bcf446013301&rnd=519569
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